by Susan Schreiner | Apr 6, 2011 | As Seen in i3 Magazine, Trends
Mobile commerce is expected to jump 50 percent, encouraging retailers to implement a wide array of social media techniques such as location-based marketing applications. Retailers know when consumers are shopping and they now can offer on-the-spot loyalty incentives...
by Susan Schreiner | Apr 6, 2011 | As Seen in i3 Magazine, Trends
As a side effect of the economy, consumers are enhancing and upgrading their stay-at-home experiences, especially as CE intersects with the kitchen. The next big thing to hit the kitchen: networked appliances. Attractively styled high-def flat screens together with...
by Susan Schreiner | Apr 6, 2011 | As Seen in i3 Magazine, Trends
What constitutes a senior? The eligibility age for Social Security used to be the dividing line between middle age and seniors. More recently, the yardstick has become AARP membership. Watch out world because the boomers are changing pre-conceived notions about aging....
by Susan Schreiner | Apr 6, 2011 | As Seen in i3 Magazine, Trends
Mobile advertising is catching the attention of the entire global mobile ecosystem, particularly with moves by Apple and Google, the buzz around the iPad and the exploding use of mobile browsers. Mobile devices now represent 1.3 percent of all Web page views in North...
by Susan Schreiner | Apr 5, 2011 | As Seen in i3 Magazine, Trends
With consumer electronics products integral parts of our lives, their branding and styling are becoming a reflection of our lifestyle—whether for products on-the-go or to enjoy at home. Aesthetics are key elements in customized state-of-the-art home media screening...
by Susan Schreiner | Apr 5, 2011 | As Seen in i3 Magazine, Trends
Most consumer electronics vendors dream for their products to be sold by Best Buy, Wal-Mart or Costco to achieve ubiquity in the mass market. The CE market is based heavily on the U.S. being a consumption nation.What will be the long-term impact for vendors and...